Pathtrace Sees Growth and Potential in East Asian Sales

Two new Pathtrace Engineering Systems sales operations in China and Japan are predicted to contribute more than £1 million (about $1.6 million) in sales of the company’s EdgeCAM off-line programming software this year. Pathtrace Engineering Systems is a division of Pathtrace plc.

According to managing director Brian Steatham: “With the massive global investment in manufacturing in China by existing users of EdgeCAM, the market potential even without adding new customers is enormous. When we add our business potential from our operations in Japan where we are scoring high levels of success due to our solids-based, high level programming interface to any CAD system, the future looks very positive.”

Pathtrace operations in China are largely focusing on mold and die applications, where the solid and surface machining capability of EdgeCAM is drawing considerable attention. EdgeCAM has already been translated into Chinese and six people have been recruited to focus sales initially in the Beijing area.

The Japanese operation, based in Nagoya, is described as a center of excellence for Asia and is focusing on production machining of more complex components.

Both sites are currently partnerships but will become fully owned by Pathtrace later this year.